Archive for June, 2007

Wow! Check this out… from none other than The President of The United States of America! (via displaynone) My only question is: do sales go up or down, with such endorsements!?

Talk about new media and innovation – here’s “an invitation you cannot refuse” for a gathering of YouTubers in NYC on 07.07.07 – posted on YouTube of course! Needless to say, if she’s going to be there – I am too! (Sorry, just kidding – I live on the other side of the world in [...]

All of us receive jokes in our email – lots of them. We also receive inspiring stories, wierd perspectives, conspiracy theories, interesting photographs, and fascinating puzzles… We read them, smile and feel good. We save these mail, and often pass them on to others hoping that they’ll appreciate/laugh/learn from it the way we did. Of [...]

There’s a saying that half the money spent on advertising is wasted – only you don’t know which half. I believe we now have the right answer – it’s the half you spend on sledgehammer mass media advertising that’s wasted. Because quite simply, instead of ‘turning on your audiences’ and having consumers turn to you [...]