In a move aimed at making the advertising and marketing business more professional and scientific, rather than amateurish and arbitrary, top agency heads and corporate leaders are expected to meet today and arrive at certain common guidelines for recruitment, training, work processes, and campaign evaluation. The meeting is supported by all the Ad Clubs of [...]
Archive for April 1, 2008
Advertising and Marketing industry to become idiot-proof and more “professional”!
Posted: April 1, 2008 by noshtradamus in Advertising, Brands, Common Sense, Customer Service, Humour, Public Relations, Strategy, Talent & AssetsTags: Advertising, answerability, decency, integrity, Marketing, professionalism, Public Relations, values
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