Category Archive: Ethics

Mar 26

Attrition in Advertising and Public Relations

Why do people in advertising and public relations shift jobs a lot? Quite simply, because it is a ‘people business’ where the products and services we deliver are really ideas and thoughts of individuals, and an extension of their personalities. The absence of “one right answer” in our business leads people to put their own …

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Permanent link to this article: http://noshtradamus.com/2007/03/26/attrition-in-advertising-and-public-relations/

Dec 18

Advertising, PR, and the Art of Saying “No”

The phrases “No, can’t do!” or “thanks, but no thanks!” don’t quite figure in the vocabulary of advertising, marketing and public relations people, do they? And I mean when it is in the context of standing up for what we believe in, or refusing business because it goes against our values, professional instincts, and the …

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Permanent link to this article: http://noshtradamus.com/2006/12/18/advertising-pr-and-the-art-of-saying-no/

Dec 11

Wal-Mart, Julie Roehm, Draft-FCB – the highs and lows straightened out

I (like a whole lot of us) have been following the abovementioned story from the time Draft-FCB got the Wal-Mart business… when George Parker exposed the internal memo at Ogilvy… then when Draft-FCB ‘released the lions’… right up to the discovery a couple of days back that Wal-Mart fired Julie Roehm and has put the business …

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Permanent link to this article: http://noshtradamus.com/2006/12/11/wal-mart-julie-roehm-draft-fcb-the-highs-and-lows-straightened-out/

Dec 05

UPDATE: Not me. But my content!

Okay, I’m back on wordpress and the issue of illegal mirroring has been sorted out. Here’s how: On discovering the illegal mirroring of my wordpress blog at byindia, I wrote an email to both byindia and web2corp, a  US based company that recently bought byindia. Within a couple of hours, I received an email from …

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Permanent link to this article: http://noshtradamus.com/2006/12/05/update-not-me-but-my-content/

Nov 10

Indian BPOs: Private or Porous?

One of the largest new business opportunities in India is Business Process Outsourcing (BPO).And one of the largest ethical and legal issues we have in India today, also has to do with BPOs – which is Privacy and Identity Theft. A lot has been written about the issue, with many companies and even the government …

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Permanent link to this article: http://noshtradamus.com/2006/11/10/indian-bpos-private-of-porous/

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