Category Archive: Endorsement

Nov 05

Top Bollywood Female Brand Ambassadors

Last week, in a live show in Delhi, comedian Russel Peters joked about how Bollywood was all about looks and less about acting. He made it a point to speak about the extremely beautiful former Miss World who is all wooden and terrible as an actress. So today when I read the news that Kareena …

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Permanent link to this article: http://noshtradamus.com/2008/11/05/kareena-looks-above-all/

Oct 25

CEO Brand Ambassadors and the “Main Hoon Na!” syndrome

The other day I was in small electrical shop in Shakarpur market, and was looking for an power extension board – “give me the best quality” I requested.  The shopkeeper smiled with pride, and then with great flourish revealed to me his “best quality” extension board. No it wasn’t Philips, Bajaj, or any such familiar …

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Permanent link to this article: http://noshtradamus.com/2008/10/25/ceo-brand-ambassadors-and-the-main-hoon-na-syndrome/

Jul 09

You know you’re an iconic Brand when # 002

When your brand name shows up in the default dictionary of Microsoft Word When your brand name shows up in the default predictive text of cellphones When your brand appears as the backdrop or centre-piece in a south Indian film song (without you paying for it!) … I will add more as I think of …

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Permanent link to this article: http://noshtradamus.com/2007/07/09/you-know-youre-an-iconic-brand-when-002/

Jun 23

You know you’re an Iconic Brand when…

Wow! Check this out… from none other than The President of The United States of America! (via displaynone) My only question is: do sales go up or down, with such endorsements!?

Permanent link to this article: http://noshtradamus.com/2007/06/23/you-know-youre-an-iconic-brand-when/