Category Archive: New Media

May 22

Check out 7 Reasons Why You Should Fear Google

Admittedly, I am a HUGE Google fan. User, Advertiser, Promoter… But you don’t have to be all three to find this article interesting: 7 Reasons Why You Should Fear Google via WAT Blog

Permanent link to this article: http://noshtradamus.com/2009/05/22/check-out-7-reasons-why-you-should-fear-google/

May 04

Marketing with Twitter

There’s a lot of buzz around twitter and how its the next big thing in marketing… here’s a comprehensive and useful piece by Ann Handley “AdAge calles twitter assinine. Is it for everyone? No. But twitter has real use for media companies and social-media-savvy brands” 7 Ways Marketers Can Use Twitter > And when you are done …

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Permanent link to this article: http://noshtradamus.com/2009/05/04/marketing-with-twitter/

Apr 25

Hard times? Talk tough. Talk smart. Talk focussed.

Contrary to popular perception (and current brand behaviour all around) you don’t pussy-foot around communication when you’re in the middle of hard times. In Hindi there’s a phrase ‘bolti-bandh’ which is quite like the English one ‘the cat got your tongue’. Which leads me to say brands that lie low in tough times, stand the risk of …

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Permanent link to this article: http://noshtradamus.com/2009/04/25/hard-times-talk-tough-talk-smart-talk-focussed/

Feb 06

Google Latitude: Big Brother is tracking me!

Big brother, wifey, buddy, mistress, whoever… they can all track your movements as you can track theirs, thanks to Google Latitude. Latitude is a GPS based tracking system which runs on Google Maps on Blackberry and other Windows based handheld devices. Every length you take, every move you make… (with apologies to the Police) When you download the …

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Permanent link to this article: http://noshtradamus.com/2009/02/06/google-latitude-big-brother-is-tracking-me/

Feb 05

How to perform better on Google (And a nice link to Julia Angwin)!

I have always been fascinated by my own Google results. Call it narcissist, but I am concerned about what I am linked to, and who is linked to me (pun totally intended). My results (all 184 of them at this moment) vary from positive, vague, to totally misleading. My postive results throw up my LinkedIn …

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Permanent link to this article: http://noshtradamus.com/2009/02/05/how-to-perform-better-on-google-and-a-nice-link-to-julia-angwin/

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