I don’t always agree with him, nor do I like his blatant style of pushing his own agenda, but for once I agree with Mahesh Murthy in this tweet of his. All those years of building up credibility, threatened (not dashed to the ground) by keeping bad company! I will add, this is true in both …
Category Archive: Public Relations
Permanent link to this article: http://noshtradamus.com/2010/11/29/of-reputation-and-secrets/
May 04
Marketing with Twitter
There’s a lot of buzz around twitter and how its the next big thing in marketing… here’s a comprehensive and useful piece by Ann Handley “AdAge calles twitter assinine. Is it for everyone? No. But twitter has real use for media companies and social-media-savvy brands” 7 Ways Marketers Can Use Twitter > And when you are done …
Permanent link to this article: http://noshtradamus.com/2009/05/04/marketing-with-twitter/
Apr 25
Hard times? Talk tough. Talk smart. Talk focussed.
Contrary to popular perception (and current brand behaviour all around) you don’t pussy-foot around communication when you’re in the middle of hard times. In Hindi there’s a phrase ‘bolti-bandh’ which is quite like the English one ‘the cat got your tongue’. Which leads me to say brands that lie low in tough times, stand the risk of …
Permanent link to this article: http://noshtradamus.com/2009/04/25/hard-times-talk-tough-talk-smart-talk-focussed/
Mar 22
IPL Out, Politics In!
Okay, I see Breaking News on CNN that the organisers of IPL have decided to hold the tournament outside India. Simultaneously, I see Narendra Modi slamming the government on the security reasons that have led to this decision. Of course, Modi is not alone with his vulture-like behaviour, as I see the rest of the …
Permanent link to this article: http://noshtradamus.com/2009/03/22/ipl-out-politics-in/
Feb 05
How to perform better on Google (And a nice link to Julia Angwin)!
I have always been fascinated by my own Google results. Call it narcissist, but I am concerned about what I am linked to, and who is linked to me (pun totally intended). My results (all 184 of them at this moment) vary from positive, vague, to totally misleading. My postive results throw up my LinkedIn …
Permanent link to this article: http://noshtradamus.com/2009/02/05/how-to-perform-better-on-google-and-a-nice-link-to-julia-angwin/
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