Life is all about choices. And the ones we make, and the ones we don’t define who we are, and define our lives. Choice itself has many interpretations and applications – from basic choices we make in our daily lives, to choice as an expression of free will, and a million things in between. Choice … Continue reading
We are all coloured people, no matter what shade of skin we sport. Yes? or No? This is a debate playing out in my mind for quite some time now, and no, I am not talking about evil racism or issues of ethnicity! I am talking about how our past experiences colour our thinking, and the … Continue reading
In life there are two broad kind of people: Givers, and Takers. And you will come across them in both your personal and professional lives. While this is the obvious/visible definition/observation, you will find there are two subsets to these as well – kind of like wolves in sheep’s clothing, and also sheep in wolves … Continue reading
Today someone forwarded me the following text, on my BBM (that’s short for Blackberry Messenger, for those not from this planet). It’s insightful, and makes people laugh ~ especially the die-hard Crackberrys! How BBmessenger Has Changed Us: ~ This is sooo truee!! You check your phone before you even wake up Ignoring people has become … Continue reading
It’s amazing how this basic courtesy has all but disappeared in the world of mobile phones today. The courtesy of checking whether the person they’ve called, has nothing else to do, but to talk whenever the callers wants to. And god forbid, if you don’t take the call because you are busy, they … Continue reading
Having read and heard all the hype around Walmart’s cash and carry route into the Indian market with Bharti, two colleagues and I decided to check out their spanking new Best Price outlet at village Paragpur on NH1 between Jalandhar and Phagwara in Punjab. It is a large swanky building with huge branding that prominently … Continue reading
hello anusha remember me? this is one of the oddest ‘friend request’ i have sent. i knew you years ago and we even shared the same cubicle for a while i think… now we are on different planets, smiling at each other with a hi when our orbits randomly cross… friends, once. memories, still. and … Continue reading
I am not a negative person. I am not anti-India. It is in my blood to B+. And truly, I Love India. Which is exactly why I am writing this from the heart, with no holds barred. What is Brand India really about? What is the India beyond what we see in doublespread ads and … Continue reading
It’s been three whole months since I wrote my last post. During this time, I was busy, and then I was on holiday While I might not have been writing, I have been watching. I have been watching everything that’s going on around us in our world, and in the advertising n marketing world in … Continue reading
As I was writing the post below, it suddenly struck me how I automatically used the terms “Agency Heads” and “Corporate Leaders”. I then realised that they’re part of common parlance, and how we in the advertising and marketing business, including related media, address the people at the top of their respective entities. So Agency CEOs are just “heads” and … Continue reading
