Thursday, June 17, 2021

Yearly Archives: 2007

A Few Good Creative Men

The Battle of the Departments - Creative versus Client Servicing - over Logoland and the fields of Responsibility, comes forth in this hilarious episode via...

Google VS Facebook, or Google AND Facebook..?

They are two brands I admire, and use every day. Not just for entertainment and personal kicks, but also for understanding and learning what's...

Marketing Concepts Redux

I didn't write these... neither did Kotler... whoever did, did a great job and I'd love to know who. I received them as a...

Google Giveth, Google Taketh

Last week I was putting together an online campaign for a client of mine. And during the course of this, I engaged with a...

Dealing with Online “Verbalanche”

Rumours, Half Truths, Surprising Facts - Every Brand and Company in the world is surrounded by them. Most don't know how to deal with...

In defense of Microsoft

In a ruling two days back, the European Court of First Instance which is one of the highest legal bodies in the European Union...

Technology and the knowledge within

Most companies are a treasure house of information and knowledge. Case studies, Client Backgrounds, Industry Knowledge, Tools & Techniques, Industry Best Practices - they...

“90% of everything is crud”

When Theodore Sturgeon spoke in defense of science fiction writing, he spouted what has now become a universally accepted truth - 90% of everything is...

George Parker, Technology, 9/11

In a rare post on his blog that is sans cuss-words, the intrepid George Parker republished an article written by him 6 years back, on...

Catch-22 in Digital Marketing

Whenever we pitch something new within a team, or to a client, the first question that comes up is -"has it been done before?"...

Social Networking vs Real Life

Here's an insightful and hilarious look at Facebook (Produced for EXPOSED, a variety TV show at the University of Southern California | Directed by...

Is Delta trying to be funny?

I was checking a few airline sites the other day, when I came across this banner advertisement on the Delta Airlines website - obviously...

Where have all the Readers gone?

This may sound like a follow up to my previous post on the lack of good writing (and writers) in advertising today. It is not. This...

Where have all the Writers gone??

There was a time when reading ads was a pleasure. We could enjoy an intelligent twist of phrase, smile at a clever use of...

Pouncing Spammers, Hidden Creators

All of us receive jokes in our email - lots of them. We also receive inspiring stories, wierd perspectives, conspiracy theories, interesting photographs, and...
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